
Whether you need a business plan for internal planning,
to obtain debt financing through an SBA loan, to present to angel investors, or to get
Venture Capital --- we can help. We work closely with you to understand your goals and vision,
then develop your entire business plan.
We will help you
refine your business model, identify
your most profitable customers,
fine-tune your marketing plan,
and improve your sales projections.
We provide an objective view, so
your final business plan makes
a statement that exudes confidence
and attracts investors.
- We work closely
with you to understand your goals
and vision, then develop your
entire business plan, from "elevator
pitch" to "exit strategy."
- We don't start
with a "canned" business plan
format --- each business plan
is individually crafted
to meet the unique requirements
of each client.
- Unlike many
of our competitors, we expect
--- even demand --- several iterations.
We understand that the first
version is rarely perfect. If you are not happy with
your business plan, we aren't either.
- We don't just "write
a business plan." We question
assumptions, perform independent
research on the market and competition,
and explore and propose alternative ways
to market your product or service. We are
much more than mere business plan writers,
we are business plan consultants.
- Since the
whole point of a business
plan is usually to obtain capital,
we evaluate your plan from the
viewpoint of a prospective investor
or partner. Our experience with
hundreds of investors allows
us to quickly spot problems and
fix them long before you meet
with your first investor.
- We provide you with a
small team of dedicated professionals who
understand and care about your
business. You won't start with a senior
consultant and then get passed on to a
trainee.
Our writing
style is clear, direct, and simple.
A "typical" business plan is between
12 and 20 pages long, excluding
supplementary documentation such
as financial projections, graphs
charts, etc. A complete business
plan includes the following ingredients:
- A description
of the Business Model, including
all major revenue streams. How
will the business make money?
- Customers
-- who are they, where are they,
how many are there, etc.?
- Marketing & Sales
Plan -- how will you attract
and retain customers, deliver
your product/service to them,
and earn their loyalty?
- Competition
-- describe the competitive landscape
in as much detail as possible.
If there are no direct competitors
now, then who are your indirect
competitors?
- Operations
-- how will you get things done
on a daily basis? This includes
everything from research through
production through sales and
billing.
- Management
-- probably the single most important
factor in any business plan.
Describe the management team
in terms of experience, talents,
connections, etc.
- Investment
Opportunity and Exit Strategy
for Investors -- what will investors
get for their money or their
time? When and how will they
be compensated?
- Financial
Projections -- includes monthly
cash flow projections (with all
revenue sources and expenses
included), pro-forma financial
statements, marketing and sales
costs, taxes, office space, development
costs, etc.
- SWOT (Strengths / Weaknesses / Opportunities / Threats) Analysis
- Supplementary
Materials -- patents, trademarks,
trade agreements, letters of
reference, etc.
A professional business
plan ties all of the above together
into a self-consistent, attractive
professional package that speaks
for itself. A "typical" business
plan is between 12 and 18 pages long, excluding
supplementary documentation such as financial projections,
graphs, charts, etc. The final package ranges
from 20 to 80 pages,
depending on the complexity of
your business, how much capital
you are seeking, how many markets you are targeting, etc.
Our business plan development process
is intense, thorough, and highly collaborative.
Although every case is different, a "typical"
business plan takes between 4 and 6 weeks to
complete. More complicated businesses (often
involving new or unique technology, unusual or
multiple revenue streams, or requiring large amounts of
funding) may require considerably more time.
Rest assured that no matter how simple or complicated
your underlying business is, we will spend the time and effort
necessary to maximize the likelihood that you will get
the funding you need, and that once funding is in place,
your business will succeed.
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